Introducing The BMW XM and The BMW XM Label Red
BMW USA has created the first “pure” BMW M since the iconic BMW M1! Competition BMW of Smithtown is excited to announce the creation of the BMW XM, the first electrified M in history! This stunning EV SUV is anticipated to launch in April of 2023. Unprecedented power meets high-performance engineering that races into the future with no hesitation or qualms.
This speedy Electric SUV will absolutely turn heads, and it isn’t just due to the iconic Kidney Grilles. The BMW XM is outfitted with the first ever vertical quad exhaust!
The BMW XM SUV will have:
- Plug-in Hybrid Powertrain
- 4.4 BMW M TwinPower Turbo V8 engine
- 644 HP
- 590 lb-ft of Torque
The BMW high-performance electric motor will pair perfectly with the BMW Intelligent M xDrive System and the BMW iDrive 8 Operating System in the interior!
Each element on this electrified powerhouse was created to flow together seamlessly. Each drive will illustrate luxury and showcase the BMW XM’s next-gen technology. Whether it is through the customizable M-specific Curved Dashboard displays, the glowing Ambient Lighting throughout the cabin, or the 3D Sculptural Headliner, drivers and passengers will instantly notice how thoughtfully designed the BMW XM is.
Exteriorally, there will be 7 colorways available:
- Carbon Black Metallic
- Black Sapphire Metallic
- Mineral White Metallic
- Marina Ray Blue Metallic
- Dravit Grey Metallic
- Toronto Red Metallic
- Cape York Green Metallic

The 2023 BMW XM in Cape York Green at the BMW Welt Museum
All 7 of these colorways come with a stunning sloping roofline, 23” M Wheels, an aerodynamic rear diffuser, and high-gloss black M sideview mirrors (which helps with the vehicle’s aerodynamics as well as with the overall aesthetic).
The laser-etched BMW Roundels are a nod to the original BMW M1. When designing and creating the BMW XM, no detail was overlooked or considered insignificant.
Pre-orders for the BMW XM are now available through BMW USA’s website! You can begin your pre-order here! The future you and the future of earth will thank you!
The BMW XM Label Red
After the launch of the BMW XM in Q1 2023, BMW M is going to launch the BMW XM Label Red. This will be the first model in a series of BMW CM Label models. These vehicles will be available for a limited amount of time! Production of the BMW XM Label Red is anticipated to begin in the late Summer of 2023.
The BMW XM Label Red will house 735hp and 735 lb-ft of torque. Drivers will be able to choose between strikingly unique paint colors and select the wheel, upholstery, trim colors and accents of their dreams!
For more details on how to order the BMW XM and the BMW XM Label Red, click here.
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